Training and education are the best ways to demonstrate an ‘investment in people’ philosophy in your salon. Not only do they develop the skills to satisfy a growing client base, improving the service levels in the salon virtually guarantee your client data base will keep growing and your salon will experience lower staff turnover.
There are three key areas to focus training – mind skills, people skills and technical skills.
Mind skills includes attitude and with the right mental attitude anything and everything is achievable. Attitude is a choice we make and making the wrong choice, as we know, leads to disappointment and unhappiness. On the other hand, making the right choices produces usually produces amazing results. The key to attitude is gratitude. If you start each grateful for your blessings – you woke up this morning, you have a job, and you are surrounded by people that love, respect and admire you. Why would that not lead to greater success?
People skills – your ability to communicate with your clients, to be able to tell your story and to listen to theirs in terms of their problems, needs and desires. People don’t care how much you know until they know how much you care. What better environment for you to market your knowledge, experience and expertise in pursuit of a satisfied client. The law of attraction works better with the right mental attitude and good people skills.
Technical skills – all professionals need to hone their skills whether it is doctors, lawyers, airline pilots, stylists or beauty therapists. By not updating your skills you run the risk of becoming redundant. After five years you can become someone who either has one year’s experience repeated five times or someone with five year’s experience – your choice. After all you are as good as your last haircut.
If you think training and education is expensive, consider the cost of ignorance. However, as a business owner you want to see the return on any investment you make on training. Firstly record all training in the staff’s profile—on My Salon Software you would use the Events tab. Then, after a period of time do a performance review for the staff who attended the training. If the training was successful you should see an improvement in those areas. This information can be found in the Staff KPI report under Reports. There is no such thing as a free lunch therefore needs this feedback, regularly, in order to grow.
Please fee free to contact us about this or any other challenges you may be experiencing in your business.